PPC Company: Drive traffic and increase quality leads

Paid Media

Our PPC services entail developing and tracking funnel-based advertising strategies to get results. In addition, we continually test every campaign to meet each client's unique needs, fine-tuning custom solutions that can yield the best possible results with every campaign.

Microsoft ADS

Google ADS

Display

Effectively targeting Google Ads is another critical element in our PPC management services, as we target each ad based on specific audience demographics and intent. In the process, our team of in-house content writers develops ad copy that strongly conveys your message.

As your strategic partner, we'll craft tailored campaigns that resonate with your target audience on the Microsoft Advertising Network. From meticulous keyword research to compelling ad copy, our team leverages Microsoft's unique targeting capabilities to deliver measurable results.

PPC advertising services can comprise many high-quality display ads that feature custom audience-drawing visuals and hyper-targeted placements that reach the right people. We complete each ad campaign using custom media buys through reputable paid media networks.

LinkedIn B2B Advertising

TikTok Advertising

Meta Advertising

Remarketing

Our email marketing services help brands attract qualified customers, keep them interested, and foster conversions. Metrics inform our decisions on optimization and strategy, tracking all actions that matter. Our email experts also focus on design, coding, and deliverability.

Reach audiences on Meta with a PPC company that's received the highest recognition possible from the platform. Because of this reputation, we have direct access to Meta engineers and reps, with the ability to provide you with some of the best Meta advertising services.

After audiences initially connect with your brand, we'll help you maintain that connection through remarketing campaigns that target specific audience segments. These ads reach audiences across the web to bring them back to you, ensuring your brand doesn't fade from memory.

Want to connect with audiences on TikTok? We use many strategies, from branded effect and brand takeover campaigns to in-feed, top view, and branded hashtag ads, to supercharge your PPC campaigns. With the right approach, you'll get the most from this platform.

A Great Agency Makes a Difference

Our team will help you increase the number of clicks you get from your ad spend, lower your cost per click and increase your ROI. Our agency has the experience you need to help you implement and run effective PPC ad campaigns across multiple channels (Google Ads, Bing Ads, Meta, LinkedIn, etc.) so you can achieve sustainable growth for your business.

Get Your Free PPC Audit and Improvement Plan

Hot Leads Agency is a Google Premier Partner PPC Agency, rated among the top 3% of all PPC management companies. Google Premiere Partners are recognized for their extensive knowledge and proficiency in managing PPC campaigns and must manage a substantial portfolio of Google advertising campaigns to demonstrate consistent client growth.

Google Premiere Partners stay up to date with the latest tools and trends and have access to beta features before they are widely available, allowing your business to leverage cutting-edge strategies and technologies and give you a leg up on the competition. We’re obsessed with being the best, so you can achieve the best results from your PPC campaigns.

We also have dedicated Google support with direct access to Google representatives, allowing our team to help you quickly resolve issues, gain insights and receive strategic advice to enhance your campaigns.

Work with a Google Premier PPC Partner – Top 3% of PPC Management Companies

Social Media Services that Drive Results

Amplify your messaging, enhance your brand and drive more business with an expert social media marketing agency. Hot Leads Agency will help your business use Facebook, Instagram, Twitter and LinkedIn to reach the target audience you want with a customized social media strategy designed specifically for your business.

Whether your business is B2C or B2B, 71% of internet users will be more likely to purchase or do business with a company they have seen through social media. If your company goals are to increase engagement, monitor your brand, increase likes, generate leads or increase sales and revenue, our team is dedicated to helping you create and implement an effective social strategy.

Initial Discovery and Client Meeting

Social Media Audit

Competitor Research

Identification of Target Audience

Strategy Development

Dedicated Account Manager

Regular Posting of Content, News and Updates

Social Media Calendar Creation

Reputation Monitoring

Boosted Posts

Campaign Monitoring

Monthly Reporting

Hot Leads Agency’s Social Media Marketing Services Include

What social media platforms should I use for marketing?

Hot Leads Agency focuses on the most popular social media platforms for marketing your business presence online!

• Facebook

• Instagram

• Twitter

• Pinterest

• LinkedIn

Our specialists will help you decide which social platforms are most advantageous for you. Many B2C businesses benefit from Facebook advertising (and Instagram) while B2B companies, depending on their goals, may want to use LinkedIn and Twitter. We’ll work with you to evaluate the best strategy.

Google Ads: How it Works – A Brief Guide

As a Google Premier PPC Agency Partner, our Google Ads management team is recognized among the top 3% of PPC management companies in the US.

Google Ads

Formerly known as Google AdWords, is Google’s online advertising platform, where advertisers pay to display brief advertisements, service offerings, product listings, or videos to potential customers at the very moment they’re searching for the products or services you offer. It can place ads both in the results of search engines like Google Search (the Google Search Network) and on non-search websites, mobile apps, and videos (the Google Display Network). Google Ads operates on a pay-per-click (PPC) model, meaning advertisers pay each time a user clicks on their ad.

What is Google Ads?

Key Benefits of Google Ads

Google Ads

Offers targeted advertising options, allowing businesses to reach their desired audience based on various factors such as keywords and demographics. Additionally, its measurable ROI and flexible budgeting options provide businesses with valuable data-driven insights and the ability to adjust performance-based strategies. Hot Leads Agency is a premiere e-commerce PPC management agency and works with some of the largest brands in the industry.

• Targeted Advertising

Google Ads allows for a high degree of targeting based on keywords, location, demographics, and even the time of day an ad is displayed. Your ads are shown to users who are most likely interested in your products or services.

• Measurable ROI

Every aspect of your Google Ads campaign can be measured, from the number of clicks and impressions to conversion rates and ROI. This data-driven approach allows for informed decision-making and strategy adjustments.

• Flexible Budgeting

With Google Ads, you have complete control over your advertising budget. You can start small and scale up as you see results, or adjust your spending based on campaign performance and business goals.

• Immediate Traffic

Unlike organic search strategies, which can take months to yield results, Google Ads can generate traffic to your website as soon as your campaign goes live.

• Integration with Google Analytics

Google Ads integrates seamlessly with Google Analytics, providing deeper insights into user behavior, campaign performance, and opportunities for optimization.

How Google Ads Works

At Hot Leads Agency, we tailor campaigns to your goals, whether generating leads or driving sales, by selecting keywords aligned with your audience's search queries. With our expertise, we strategically set bids and budgets to ensure optimal ad placement, continuously monitoring performance to deliver results that exceed expectations.

• Campaign Creation

Advertisers create campaigns focused on specific goals, such as increasing website visits, generating leads, or driving sales.

• Keyword Selection

Keywords are chosen based on what potential customers are likely to search for when looking for the products or services offered.

• Ad Placement

Ads can appear on Google Search results pages, the Google Display Network, and Google’s partner sites, depending on the campaign type.

• Bidding and Budgeting

Advertisers set bids for how much they will pay per click on their ads. Google uses these bids and ad quality and relevance to determine which ads appear in available slot.

• Performance Monitoring and Optimization

Continuous monitoring and tweaking of campaigns based on performance metrics are vital for maximizing ROI.

Types of Google Ads

At Hot Leads Agency, we tailor campaigns to your goals, whether it's boosting website visits or driving sales, by selecting keywords aligned with your audience's search queries. With our expertise, we strategically set bids and budgets to ensure optimal ad placement, continuously monitoring performance to deliver results that exceed expectations.

• Search Ads

Text ads that appear on Google Search results pages.

• Display Ads

Visual ads on websites within the Google Display Network.

• Shopping Ads

Product listings that appear in Google Shopping searches.

• Video Ads

Video commercials shown on YouTube and across the web

• App Ads

Ads promoting mobile apps across Google’s networks.

• Local Service Ads

Ads shown in Search listings and on Google Maps

Google Local Services Ads Management Solutions

Hot Leads Agency can help you use the power of Local Service Ads to promote your business to the top of search results. Pay for leads and not just for clicks. Learn more by calling us to see if your business qualifies to use Local Service Ads and let's start generating new leads now!

How Google Local Services Ads Work for you

If you are a plumber, roofer, electrician, HVAC contractor, locksmith or other local service professional, this is the perfect add-on to your local SEO strategy.

Your GOOGLE GUARANTEED ad can show up right above the usual PPC ads, providing a direct number to call, your hours of operation, and reviews.

Once a potential customer clicks your ad, they’ll be able to see more about your services, see some reviews, and then call your business directly.

Google Local Services Ads Management Includes

1. Account Set Up

2. Google My Business Set Up

3. GMB Optimization

4. Geographic Targeting

5. Voice Search Optimization

6. Dedicated Account Manager

7. Budget Management

8. Reporting

Getting the Google Guarantee Badge

When you sign up for Google Local Services Ads, we’ll help you apply for the Google Guarantee badge. To receive a badge, you must answer questions that prove to Google that you are a licensed business owner with a legally operating company, that maintains proper insurance coverage. The badge helps you build a solid reputation with local customers in your service area. The guarantee actually covers the customer for up to $2000 in the event that they are not happy with the services they received, and Google will refund the amount paid for a job booked through their ads. This is a highly valuable guarantee that helps the customer feel confident enough to book directly through their ads. Customers must apply for a refund within 20 days of completion.

Call Us to Get Started Today

If you’re interested in generating more customers through Google Local Services Ads, contact us today. Our local search experts can set up a campaign for you just for Google Local Services Ads, or combine them with other Google Ads to create a well balanced advertising campaign that grows your business.

Happy Clients

Don't just take our word for it, our clients frequently stay in touch with us and work with us on future projects that require big data insights.

Ahlam Odeh

Working with this agency was one of the best decisions we made for our business. Their creative campaigns boosted our online engagement by 300% and brought in high-quality leads that turned into loyal customers.

Dr. Mohammad Khalifah

The agency transformed our social media presence into a powerful sales tool. Their targeted ads and innovative content strategy generated consistent growth and an impressive ROI.

Firas Hiary

From SEO to social media campaigns, the team delivered exceptional results across the board. Their expertise and professionalism made it easy for us to focus on running our business while they handled our marketing goals.

Alma Sheikh

This marketing team truly understands how to connect with the right audience. Their tailored strategies helped us achieve incredible reach and brand awareness within just a few months.

Contact us

Whether you have a request, a query, or want to work with us, use the form below to get in touch with our team.